1) Improved Landing Page Content: We enhanced the quality and relevance of the landing page content to better engage visitors and improve search engine ranking.

2) High-Quality Guest Posts & PR Backlinks: We secured high-quality backlinks through guest posts and PR, boosting the site’s authority and search engine visibility. We increased our domain authority from 10 to 22 in 6 months with the power of these backlinks.

3) Social Visibility on Quora, Pinterest, and LinkedIn: By making the client’s presence known on platforms like Quora, Pinterest, and LinkedIn, we garnered valuable social signals that contributed to higher search rankings.

4) Website Speed Optimization: A Shopify theme revamp was executed to significantly improve website speed, enhancing user experience and reducing bounce rates.

5) SEO-Rich Product Descriptions and Footer Content: We wrote SEO-rich product descriptions and implemented effective footer content to target relevant keywords and improve search visibility. Additionally, we published 5-10 blog articles monthly, some of which ranked in the top 3 results for their respective keywords.

6) Spam Score Reduction: The website initially had a high spam score due to poor-quality incoming links. We reduced this spam score to 1% by disavowing toxic backlinks and improving link quality.

7) One-Click Checkout Implementation: As we also managed the ads for this client, we introduced a one-click checkout process, minimizing conversion friction and enhancing user experience for the traffic coming via both paid and organic mediums.